Campaign

VERSATILITY

ROLE
Creative Director
Partner
Timberland PRO

This film was shot over the course of several days in the mountains just outside Park City, Utah, working alongside real guides and workers to ensure every moment felt authentic. The visuals move from crisp early mornings to long, rugged days in the field and finally into the warmth of evening downtime, showing how Timberland PRO work apparel adapts seamlessly to every environment. The campaign underscores the true versatility of the gear: built tough for demanding work, yet comfortable and stylish enough to carry through to the weekend. It is a story of durability, utility, and ease, apparel designed to keep pace with real life from sunup to sundown.

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2025 © FRIEND-OF-HOUSE
2025 © FRIEND-OF-HOUSE
2025 © FRIEND-OF-HOUSE